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Xtract aims to raise awareness about the health benefits of wood-pressed oils, which have been consumed for centuries but are less known in urban areas due to the rise of industrialized, refined oils.
Unlike refined oils, wood-pressed oils are extracted at low temperatures without chemicals, preserving their natural nutrients.
While rural areas still use these traditional oils, Xtract is working to educate city dwellers about their health benefits and encourage a return to this healthier alternative.